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Search Engine Optimization Cost and Benefits

Mega corporations already have a recurring base of visitors, millions of inbound links, and tons of content, which allow them to sit comfortably atop search engine rankings. Worse still, they have big teams and budgets to further boost their offline and online marketing efforts.

Search engine optimization (SEO) will help you rank, build your brand credibility, increase your web traffic, and even allow you to bypass competition. The benefits of SEO are clear—but the cost of SEO isn’t.

Why do you need SEO for your small business?

The Cost of Professional SEO for Small Business

Look at it this way:

The price you’ll pay for a car will depend on its brand, make, model, size, and purpose. A station wagon, for instance, will be priced differently from a sports car. It’s same with SEO—the rate depends. There’s affordable SEO service, and there’s expensive SEO.

PRICE = A COMBINATION OF FACTORS

The pricing can vary significantly depending on your company goals, the experience level of the service provider you choose, as well as the type of organic search strategy implemented.

$250 to $10,000/MONTH: THE AVERAGE COST OF SEO

But while the rate really depends, Moz previously gave estimates that you can use as a reference point.

SEO-cost
(via AYTM's infographic)

If your business caters to a national or international audience, expect to pay more than $10,000* a month. If your operation is limited geographically, you may get by with at least a $250 monthly budget.

When you’re a small business, one of the biggest challenges is reminding potential customers that you’re there. Search Engine Optimization is one of the best ways to do it.

Apart from keeping you at the top of customers’ minds, digital marketing offers many other advantages for businesses. With limited time, marketing budget, and manpower, it’s easy to treat search engine marketing as an after thought.

You likely don’t invest in it at all, or only focus your energy and resources on it after you’re done with print advertising and classified ad campaigns. Worse is, some small business owners don’t even bother building a website. 

The Benefits of SEO for your Small Businesses?

Brand Awareness

The first rule of SEO for small businesses is simple: Remember that branding is not just about identities and narratives, it’s about accessibility.

It doesn’t matter if you’re selling a revolutionary product, spreading a groundbreaking idea, or educating the public about an important national issue if people cannot see you.

Search Engine Optimization helps your online business rank higher on the search engine results pages (SERPs).

This, in turn, allows you to improve online visibility, reach more people, and generate more organic traffic and conversions.

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Even Playing Field

Every time someone looks for a business like yours online, they will find your bigger competitors if you don’t have an SEO campaign in place.

Even when you’re running the local business from a rented space or a spare bedroom, and even if you have a smaller budget than that of bigger, established brands, you don’t have to worry, because SEO evens the playing field. It allows you to carve your piece of the online market.

Permanent Results

With traditional advertising, the results will only last for a few years, months, sometimes days.

On the other hand, SEO offers a business advantage you won’t likely find in other marketing methods: you enjoy permanent results. You continue to appear in the SERPs long after you’ve finished the campaign. You get to enjoy stable revenue generation.

Of course, this depends on SEO Agency you’re working with, and on whether you make digital advertising an ongoing commitment.

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Local SEO Services

Engage at the Local Level and Win the Local SEO Battle

Local Search = Valuable Leads

Local searches will provide the biggest chunk of valuable leads for your business. Why? Because when a user does a local search, they’re beyond researching. They’re often looking to make an inquiry, a purchase.

If you want these high-quality leads to come to you, local search optimization services from CreativoMedia is necessary. Trust our local SEO services for small business to do the job for you.

Our specialists spend countless hours measuring web traffic, monitoring search engine media releases, and analyzing algorithms, all in the name of fine-tuning our  search optimization strategies to get businesses like yours to the top.

Countless local business looking for local SEO marketing services come to us, because we don’t just use buzzwords or trends—we use target strategies that really work.

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Business Page Optimization

As SEO experts, we also ensure that your business appears in local searches on smartphones and tablets, and not just on computers. Combined with our impeccable web design, your site will provide a consistent experience and functionality for customers.

And to make sure that information about you is available to your target market, we will verify, update, and optimize your business pages across all relevant platforms, such as Google My Business and Bing Places for Business.

Tailored Local SEO Campaigns

We understand that no two businesses are exactly alike. That’s exactly why we don’t use a one-size-fits-all approach to our local SEO marketing packages and plans.

Before starting a campaign, we first identify your needs, your customers, and your competitors, and provide tailored advice. We will also perform an extensive website audit, optimize your site, and fix on-page errors that are keeping you from achieving your business goals. We will work with you to develop creative, but informative content that will engage and maintain your local market.

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Learn more about our local SEO plans, services and pricing.

Get found when customers need you the most

Search Engine Marketing: It’s your portal to new clients. Lots of them.

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Three Things You Need to Know

1. Consumers are flocking online, using search engines to find products and services.

2. Almost 80% of people only look at the first page of search results.

3. If you want more customers, it’s imperative that you rank on top of the search pages.

About 80% of users look at only the first page of search engine results.

It doesn’t matter how “revolutionary” your products are or how remarkable your website looks. If you’re not on the first page of key search engines such as Google, potential customers can’t find you.

With our organic search engine optimization (SEO) services, CreativoMedia can get you up there.

What is Search Engine Optimization?

SEO is the art and science of optimizing a website so that search engines can see, index, and rank them according the value of the content, number of backlinks, and various social signals. It aims to drive leads, traffic, and business growth.

Organic SEO involves three major ingredients: relevancy, authority, and traffic, where authority + relevancy = traffic. Search engines love sites that are relevant to users and those that hold authority in their niche. Combining these two delivers great SEO, and therefore great traffic.

Our Process: It Starts with Research

People often choose CreativoMedia for our affordable organic SEO services and our experience. But these are not the things that make clients stay with us, it’s the results. Real, sustainable results.

As a professional SEO company, we first analyze your website, from the technical structure and composition to the keywords and the content. Identify major competitors, and work out a strategy that allows you outperform them on search engine results pages. We then do a comprehensive keyword analysis of your market with our sheer mastery of technology and time-tested techniques.

When you choose us, you’ll benefit from small business SEO that works.

Reporting and Monitoring

We take the time to show you the progress of our SEO efforts, and keep you in the loop at every stage of your climb up the search ladder. With a reporting system that produces detailed and informative live reports, we leave no metric untracked.

Let’s work together. Get in touch with us today—we’ll take your business to the next level.

When your small business tops the search engine results pages (SERPs), searchers will see your brand as a trusted authority in your industry. That is the power of search engine optimization, otherwise known as SEO.

Our search engine optimization for small businesses offers comprehensive SEO packages designed to grow your business online. Our packages provide the following services:
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Keyword research, optimization, and analysis

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Google analytics setup, reporting, and tracking

Server analysis and
reporting

Since every client is different, we offer more advanced SEO features to boost your website above your competitor’s. Our advanced offerings include competitor analysis, additional link building activities, and duplicate content analysis.

How We Work with Small Businesses

We customize our SEO service for small businesses to fit our client’s unique needs. Some of our clients, for example, look for local exposure. To hit their goals, we develop a local optimization package that boosts their brand’s exposure to local searchers in a particular area. Businesses who seek nationwide exposure, on the other hand, will receive an SEO package that covers a broader scope.

We begin the process by asking you about the performance of your website, targeted keywords, and your business’ goals.

From there, we do research to determine the best approach to improving your website’s visibility. We also present our recommendations for implementation.

Every small- to medium-sized business needs something different for their optimization strategy. 

Trust CreativoMedia to develop a search engine marketing plan that fits your business’ needs perfectly. For more information, get in touch with us today.